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MAX COLLECTION

MAX channels that run ads

Channels with 1 000 subscribers or more that ran ad posts in the last 30 days: advertisers already buy ads here. The collection has 22 315 channels; together they have 191.6 M subscribers, 48 % of all MAX subscriptions. The largest are РИА Новости (1 273 230 subscribers), Mash (1 092 215 subscribers) and OZON (853 383 subscribers).

All 22 315 channels

Простые рецепты на каждый день @channel_recepti_chelny5 h ago
«Что приготовить из того, что уже есть дома? Лови простые рецепты, где не нужно ничего специально покупать. Быстрые завтраки, сытные ужины, закуски и десерты — всё из базовых продуктов. Экономь время…
Subscribers
4 280
QI
69
Posts
512
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Other collections

All collections
Government channels 127 447channels · 31.2 M subs Share of MAX channels21 % Share of MAX subscriptions7.9 % Posted in 7 days66 % 21 % of MAX channels and only 7.9 % of subscriptions Channels with the A+ label 4 434channels · 180.1 M subs Share of MAX channels0.7 % Share of MAX subscriptions45 % Posted in 7 days97 % 0.7 % of MAX channels collect 45 % of subscriptions Verified by owners 7channels · 38 433 subs Share of MAX channelsless than 0.1% Share of MAX subscriptionsless than 0.1% Posted in 7 days100 % Verify your channel: the blue badge is free Million-subscriber channels 7channels · 11.5 M subs Share of MAX channelsless than 0.1% Share of MAX subscriptions2.9 % Posted in 7 days86 % 7 channels collect 2.9 % of MAX subscriptions New channels 50 164channels · 8.5 M subs Share of MAX channels8.2 % Share of MAX subscriptions2.1 % Posted in 7 days71 % 50 164 new channels in 30 days First MAX channels 454channels · 30.9 M subs Share of MAX channelsless than 0.1% Share of MAX subscriptions7.8 % Posted in 7 days97 % Posting in MAX since before 1 September 2025 100K channels 392channels · 76.3 M subs Share of MAX channelsless than 0.1% Share of MAX subscriptions19 % Posted in 7 days99 % 392 channels — 19 % of all MAX subscriptions Business channels 107 758channels · 21.6 M subs Share of MAX channels18 % Share of MAX subscriptions5.5 % Posted in 7 days40 % 18 % of MAX channels are run by companies and sole proprietors Post every day 19 593channels · 212.7 M subs Share of MAX channels3.2 % Share of MAX subscriptions54 % Posted in 7 days100 % 3.2 % of channels — more than half of MAX subscriptions No ads 16 476channels · 114.4 M subs Share of MAX channels2.7 % Share of MAX subscriptions29 % Posted in 7 days99 % 20 or more posts in 30 days and not a single ad Schools 30 589channels · 13.6 M subs Share of MAX channels5.0 % Share of MAX subscriptions3.5 % Posted in 7 days80 % 448 subscribers per channel on average Kindergartens 26 684channels · 2.5 M subs Share of MAX channels4.4 % Share of MAX subscriptions0.6 % Posted in 7 days60 % 95 subscribers per channel on average Universities and colleges 2 035channels · 856 073 subs Share of MAX channels0.3 % Share of MAX subscriptions0.2 % Posted in 7 days76 % 421 subscribers per channel on average Hospitals and clinics 2 905channels · 481 593 subs Share of MAX channels0.5 % Share of MAX subscriptions0.1 % Posted in 7 days63 % 166 subscribers per channel on average Cultural institutions 7 430channels · 834 807 subs Share of MAX channels1.2 % Share of MAX subscriptions0.2 % Posted in 7 days71 % 112 subscribers per channel on average Administrations 10 445channels · 1.9 M subs Share of MAX channels1.7 % Share of MAX subscriptions0.5 % Posted in 7 days48 % 184 subscribers per channel on average

QUESTIONS AND ANSWERS

Frequently asked: Run ads

Which MAX channels run ads?

Those that had at least one ad post in the last 30 full days, with 1 000 subscribers or more. There are 22 315 channels like this now, with 191.6 M subscribers in total, 48 % of all MAX subscriptions.

How does datool.ru know a post is an ad?

By the labelling: an erid identifier in the post or a link, an “Advertisement” label, or a link with a promo code. A post without these signs is not counted as an ad, so unlabelled ads do not get into the collection.

How do I pick a channel to place an ad?

Narrow down size, activity and region with the filters above the list, then open the channel: post reach, engagement, the quality index and the ads that have already run there. 8 154 channels in the collection have a quality index of 70 or more.

How do I narrow down the channels in a collection?

Above the list are the “Subscribers”, “Activity”, “Quality index”, “Marks” and “Region” filters and the “Find a channel” field: search and filters work only inside the collection. The tabs change the order: by subscribers, quality index, citations, fresh posts and newest; the “Table” view is handy for comparing. 8 154 channels in the collection have a quality index of 70 or more.

How often is the collection updated?

The collection and its filter counts are recalculated every hour. datool.ru data collection updates subscribers and posts: large channels every few minutes, small ones once a day.

What other MAX channel collections are there?

Government channels, Channels with the A+ label, Verified by owners, Million-subscriber channels, New channels, First MAX channels, 100K channels, Business channels, Post every day, No ads, Schools, Kindergartens, Universities and colleges, Hospitals and clinics, Cultural institutions, Administrations. All collections with figures are on the “MAX channel collections” page.

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