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Public channel Demo: made-up data

Demo channel

All data on this page is made up to demonstrate every feature of datool.ru analytics: the dashboard, posts, audience, mentions, reach, ads and similar channels. Links lead to real MAX channels, but their mentions, reach and ads are made up here too.

News and media Cities and regions
Channels in category
5 477
This channel's rank
№ 12
Open category →
Channels in category
3 487
This channel's rank
№ 48
Open category →
Krasnodar KraiRussia
Channel analytics

Dashboard

26 September — 25 October 2026

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SummaryThe channel's key numbers for the selected period. The change is against the same span before the period, if statistics cover it. Hover over a tile chart to see the number at each point of the period.

Key numbers

SubscribersHow many subscribers the channel has now. The wave shows subscribers at each point of the period. The change is against the start of the period. 48 300 2.6 % +1 206 for the period
ViewsHow many views the posts published in the period have now. These are not views per day: MAX does not report how many views there were yesterday. 3 498 484 11.0 % was 3 252 252
ReactionsHow many reactions the posts published in the period have. 95 541 7.4 % was 91 779
MentionsHow many times other channels mentioned the channel: links and reposts, excluding advertising posts. The bigger the circle, the more mentions at that point of the period. 110 17.1 % was 137
RepostsHow many times other channels reposted this channel's posts (excluding advertising posts). Reposts are also counted as mentions. 51 12.0 % was 47
Average post reachHow many views one post gets on average. Only posts older than two days are counted: views of fresh posts are still growing. Points with fresh posts are dashed with hollow dots: the reach of all posts right now, it will still grow. 12 833 6.9 % was 12 001
ERRWhat share of subscribers sees an average post: average reach ÷ subscribers × 100 %. The line shows ERR at each point of the period, the dashed line — ERR of the previous period of the same length. Points with posts younger than two days are hollow dots on the dashed end of the line. 26.6 % 1.1 pp dashed line — was 25.5 %
Engagement ERHow often readers react to posts: reactions ÷ views × 100 %. The tick on the bar is the previous period. 2.73 % 0.1 pp was 2.82 %
Posts per dayHow many posts are published per day on average. Each cell is a point of the period: the darker, the more posts per day. 9.2 5.1 % was 9.0
Ad shareWhat share of the period's posts looks like advertising: erid labeling, ad links and other signs. The scale shows the ad load by the quality index thresholds: up to 10 % — low, up to 25 % — moderate, up to 50 % — high, above — very high. A growing share is marked red. 9.8 % 0.6 pp no penalty in the quality index
TrendTop — subscribers at the end of each point of the period; bottom — growth per point: green means more subscribers, red means fewer. Above the growth chart — the biggest gain and the biggest loss. MAX does not report how many people subscribed and unsubscribed separately.

Audience growth

+1 206subscribers in the period

+81 biggest gain · 4 Oct 2026 −5 biggest loss · 10 Oct 2026

Channel scoreA channel score from 0 to 100 made of five parts: audience, growth integrity, ad load, trust and calculation reliability. Each bar shows how many points the part earned out of its maximum. The index is recalculated every night; channels are compared with similar ones of the same category and size.

Quality index

How it is calculated

82/ 100Good

  • Audience 21 of 25
  • Growth integrity 22 of 25
  • Ad load 15 of 20
  • Trust 16 of 20
  • Calculation reliability 8 of 10

News and media, 20K–100K subscribers · channels in the group: 412

ReachHow many views the posts published at each point of the period have now (not views per day). The record is labeled; the point with today is paler — the day is not over yet. Average post reach — posts older than two days.

Views and reach

3.4 Mviews in the period 11.0 %

Average post reach — 12 833 views (posts older than two days).

CitationsThe citation index (CI) shows how often and by which channels this channel is mentioned over the last 30 days, excluding advertising posts. The level is its place among similar channels. The line shows CI at each point of the period (for a week or month — the average over its days).

Citation index

How it is calculated

42citation index 1.8 %

lowbelow averageaverageabove averagehigh

Place among similar channels — higher than 86 %. To reach the “high” level, the channel needs to overtake 17 more channels.

#1 186 in MAX · More — the “Mentions” tab

RhythmHow many posts are published on average in each hour of each weekday, Moscow time: the darker the cell, the more posts. “Best time” — the hours when posts older than two days have the highest average reach.

When and how much it posts

Mon Tue Wed Thu Fri Sat Sun 036912151821

Best time:21:0019:0020:00hours when posts get the highest average reach

FormatsWhat the feed is made of. Each post has one format, by priority: repost, video, photo, link, text. The bar and percentages show the share of posts of each format; on the right — average reach of one post of the format (posts older than two days), the small bar compares it with the most viewed format.

Post formats

276 posts

  • Reposts228 % 8 594
  • Video3914.1 % 18 502
  • Photos12143.8 % 13 554
  • Links3813.8 % 10 239
  • Text5620.3 % 10 944

On the right — average reach of one post of the format.

PostsEach dot is a post in the period: horizontally — publication date, vertically — views, dot size — reactions, color — format. This shows hits, flops and how reach changes. For large channels, the 100 most viewed posts and an even sample of the rest are shown — no more than 1,500 dots.

Every post is a dot

Higher means more views, bigger means more reactions. Click a dot to open the post.

VideoPhotosOther size — reactions Zoom with the + and − buttons, a pinch or Ctrl + mouse wheel; drag a zoomed chart to move it
SummaryTotals for the selected period: how many posts were published, how many views and reactions they have now and the average post reach. Views are the current views of posts published on those days, not views per day. The change is against the same span before the period, if statistics cover it.

Period totals

Click a metric to see it across the period below

Views today — the day is not over yet
AdsWhat share of the period's posts looks like advertising: erid labeling, ad links and other signs. The detector is cautious, so the real share is usually higher. The scale shows the ad load by the quality index thresholds. Below — the average reach of an ad post and a regular post, and who the channel advertises (sites that ad links lead to).

Ads in the channel

More

9.8 %of posts are ads · 27 of 276 0.6 pp

Ad post reach

ad10 184 usual13 135

An ad post gets 22 % less than a regular post.

Who it advertises · 5

  1. 1Типичный Краснодар ✔️8
  2. 2Новороссийск LIFE⚡6
  3. 3ЖИЗНЬ НА МОРЕ - Геленджик НОВОСТИ5
  4. 4Сочи.txt4
  5. 5ФК «Краснодар»4
What worksPosts of the period with the most views. The bar shows views relative to first place. The preview is the post's image; for a post without an image — the channel avatar. Views are the post's current count.

Top posts

By views for the period

All posts
  1. 1 Эксперт рассказала, сколько минут в неделю нужно заниматься спортом. 20 October 2026, 14:02 · photo 55 178views545 reactions
  2. 2 Самыми «зелеными» регионами стали республика Алтай, Северная Осетия и Сахалинская область… 20 October 2026, 05:43 · photo 53 529views698 reactions
  3. 3 Врачи в Челябинской области спасли 99-летнюю женщину с опухолью слепой кишки. 22 October 2026, 05:49 · text 52 242views1 860 reactions
  4. 4 Россиянка отсудила 18 тысяч рублей у отеля за комментарий к ее отзыву. 21 October 2026, 15:48 · text 50 241views1 110 reactions
  5. 5 Похищенные картины Ренуара придется реставрировать, передает BFM. 22 October 2026, 12:09 · photo 48 780views428 reactions
RhythmHow many posts were published each day of the period (pale bars) and the 7-day average (line): you can see whether the channel is speeding up or slowing down. Today is not over yet, so its average is calculated up to yesterday.

Posts by day

Pale bars are days, the line is the 7-day average: you can see whether the channel is speeding up or slowing down

Posts per day 7-day average

Data updated at 01:44 Moscow time. Views are the current counts of posts published on those days; average reach counts posts older than two days. How the quality index is calculated

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