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MAX CATEGORY

Fashion and beauty

The “Fashion and beauty” category has 22 085 channels on MAX with 6.3 M subscribers in total. In 14 days the topic’s channels published 258 630 posts (+3 %); new channels: 782. The largest are Алексей Жидковский, Pro_rush❤️ WB Обзоры. Стиль. Мода and Маникюр Ногти. Fastest growing: PRO SKIN club / Все о красоте, косметологии и с…, +22 790 subscribers in a week.

Updated 30 October 2026, 01:55

Channels 22 085 13 876 posted in 14 days
17 375 primary4 710 additional
Subscribers 6.3 M ▲ +449 801 in 14 days
Posts in 14 days 258 630 ▲ 3 % vs previous 14 days
Views in 14 days 72.1 M ▼ 15 % vs previous 14 days
New channels 782 in 14 days · in 30 — 1 913

All 22 085 channels in the topic

Tiles Table
Load 16 more channels
SizeTopic channels by number of subscribers.

Largest channels

  1. Алексей Жидковский 115 807
  2. Pro_rush❤️ WB Обзоры. Стиль. Мода 81 526
  3. Маникюр Ногти 76 230
  4. Other places — after sign-in
GrowthSubscriber growth over 7 days: now versus daily statistics a week ago. Channels that had 100+ subscribers a week ago.

Fastest growing

  1. PRO SKIN club / Все о красоте, косметологии и современных бьюти-находках +22 790
  2. Про косметологию, красоту и женские секреты | Dr.Lidiacosmo +21 179
  3. CPLETNIZA / СПЛЕТНИЦА - Красота, мода и шопинг, селебрити. Бьюти - блогер +5 928
  4. Other places — after sign-in
ActivityPosts over the last 7 full days.

Post the most

  1. Косметика 1 555
  2. Emerald | Модный быт 💚 1 207
  3. Интернет магазин одежды mio_store 1 060
  4. Other places — after sign-in
ReachAverage views per post over all collected time. Channels with 20+ posts.

Most read posts

  1. Маникюр Ногти 153 125
  2. Pro_rush❤️ WB Обзоры. Стиль. Мода 118 919
  3. Алексей Жидковский 105 280
  4. Other places — after sign-in
EngagementReactions per 1000 views over all collected time. Channels with 50 thousand+ views.

Most engaging

  1. Корейская косметика Донецк 251.4
  2. Волшебный мир Marso c Анастасией Кретовой 237.8
  3. Жизнь на Юге ☀️красота и здоровье с SIBIRIAN WILNESS 223.8
  4. Other places — after sign-in
NewcomersChannels whose first post came out in the last 45 days, largest first; the number is subscribers.

New channels of the topic

  1. ИДЕИ НА НОВЫЙ ГОДfirst post 25.10 35 230
  2. Про одежду и стиль | Lasmotfirst post 26.10 11 244
  3. SkinCode — код идеальной кожиfirst post 28.10 11 079
  4. Other places — after sign-in

QUESTIONS AND ANSWERS

Frequently asked about the “Fashion and beauty” category

How many MAX channels are in the “Fashion and beauty” category?

The “Fashion and beauty” category has 22 085 channels on MAX: it is the main topic for 17 375 and an extra one for 4 710. Together they have 6.3 M subscribers; 13 876 posted in the last 14 days.

Which channels in the “Fashion and beauty” category are the largest?

By subscribers: Алексей Жидковский — 115 807, Pro_rush❤️ WB Обзоры. Стиль. Мода — 81 526 and Маникюр Ногти — 76 230. The full list is in the “Largest channels” ranking on this page.

Which channels in the “Fashion and beauty” category are growing fastest?

Over the last 7 days the most subscribers were gained by PRO SKIN club / Все о красоте, косметологии и с… (+22 790), Про косметологию, красоту и женские секреты | D… (+21 179) and CPLETNIZA / СПЛЕТНИЦА - Красота, мода и шопинг,… (+5 928).

What new channels have appeared in the “Fashion and beauty” category?

New channels: 1 913 in 30 days, 782 in 14 days. The largest new ones by subscribers: ИДЕИ НА НОВЫЙ ГОД (35 230), Про одежду и стиль | Lasmot (11 244) and SkinCode — код идеальной кожи (11 079).

How do I add my channel to this category?

We find and tag MAX channels ourselves. If your channel isn’t on datool.ru yet, add it on the «Add a channel» page. An owner who has verified the channel via the datool.ru bot chooses up to five topics for it in «My channels».

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