Russia- Subscribers
- 74
- QI
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- Posts
- 202
MAX CATEGORY
Sales, shopping and discounts
The “Sales, shopping and discounts” category has 22 370 channels on MAX with 15.2 M subscribers in total. In 14 days the topic’s channels published 976 557 posts (+11 %); new channels: 1 200. The largest are OZON, Ozon Travel and WILDBERRIES. Fastest growing: Канал про каналы, +45 790 subscribers in a week.
Updated 4 November 2026, 11:55
Channels
22 370
12 664 posted in 14 days
Subscribers
15.2 M
▲ +762 000 in 14 days
Posts in 14 days
976 557
▲ 11 % vs previous 14 days
Views in 14 days
734.5 M
▼ 1 % vs previous 14 days
New channels
1 200
in 14 days · in 30 — 2 936
All 22 370 channels in the topic
How the quality index is calculated
What the number means
From 0 to 100. We compare a channel with similar ones: the same main topic and the same size. A district newspaper does not compete with a national channel.
What it is made of
Audience
up to 25
Growth integrity
up to 25
Ad load
up to 20
Trust
up to 20
Calculation reliability
up to 10
Why some channels show “—”
We calculate the index for channels with at least 500 subscribers, with posts in the last 7 and 30 days and with views. The rest are at the end of the list.
Full methodologyWhat the number means
How often other MAX channels repost and mention the channel over the last 30 days, and how large those channels are. A repost by a national channel weighs more than a link from a channel with 50 readers.
There is no upper limit: the most cited MAX channels reach the hundreds.
What counts and how
Repostweight 1
Channel linkweight ½
Mutual mentionshalf as strong
Repeats from the same channel add less and less. A channel that mentions everyone splits its weight among them.
What is not counted
Ad posts, mentions between channels of the same owner and group chat messages. A channel with no mentions in 30 days gets 0 and shows “—” in the table.
Full methodology
ПАЛЬТО ПУХОВИКИ КУРТКИ ШУБЫ БЛАГОВЕЩЕНСК РОСМЕХ
@channel_palto_blgLast post: 3 days ago
Amur Oblast- Subscribers
- 74
- QI
- —
- Posts
- 617
Магазин УЮТ
@channel_YUTvsedlaydomaLast post: 15 h ago
Voronezh Oblast- Subscribers
- 74
- QI
- —
- Posts
- 39
Промокоды Литрес | ЛитРес
@channel_litres_promoLast post: 93 days ago
- Subscribers
- 74
- QI
- —
- Posts
- 4
ПолЦены
@channel_polcenyLast post: 49 days ago
- Subscribers
- 74
- QI
- —
- Posts
- 52
💎Spooshan|Воронеж|Натуральные камни|Украшения💎
@channel_Spoo_VoronezhLast post: 17 h ago
- Subscribers
- 74
- QI
- —
- Posts
- 270
Питер афиша радует - Бесплатно | Скидки | промокоды
@channel_PiterproLast post: 4 h ago
Saint Petersburg- Subscribers
- 74
- QI
- —
- Posts
- 370
EMILY Kids Store | Одежда для детей
@channel_EmilyKidsStoreLast post: 13 days ago
- Subscribers
- 74
- QI
- —
- Posts
- 104
Емкости Маркет - Пластиковые емкости для воды и ДТ
@id7814814481_bizLast post: 32 days ago
- Subscribers
- 74
- QI
- —
- Posts
- 31
Сундук сокровищ, товары с Ozon/WB
@channel_syndycLast post: 138 days ago
- Subscribers
- 74
- QI
- —
- Posts
- 28
Магазин "Кекс"
@channel_1Magazin_KEKCLast post: 4 days ago
- Subscribers
- 74
- QI
- —
- Posts
- 290
Реклама | Красный Луч
@channel_kr_luch_reklamaLast post: 94 days ago
Lugansk People's Republic- Subscribers
- 74
- QI
- —
- Posts
- 17
Цветочный Подсолнух 🌻 Цветы Рубцовск Доставка Цветов
@channel_PodsolnuhRubLast post: 3 days ago
Altai Krai- Subscribers
- 74
- QI
- —
- Posts
- 190
Лучшие покупки на маркетплейсах
@se13306640_bizLast post: 2 days ago
- Subscribers
- 74
- QI
- —
- Posts
- 48
Зелёный город, Хабаровск (магазин растений)
@id2724110499_bizLast post: 107 days ago
Khabarovsk Krai- Subscribers
- 74
- QI
- —
- Posts
- 42
Одежда для кукол Паола Рейна
@channel_tash_ngLast post: 5 days ago
- Subscribers
- 74
- QI
- —
- Posts
- 107
Showing the first 8 000 channels. To see the rest, narrow the filters or the search.
SizeTopic channels by number of subscribers.
Largest channels
- OZON 839 909
- Ozon Travel 582 836
- WILDBERRIES 448 922
- Other places — after sign-in
GrowthSubscriber growth over 7 days: now versus daily statistics a week ago. Channels that had 100+ subscribers a week ago.
Fastest growing
- Канал про каналы +45 790
- WILDBERRIES +19 144
- Про одежду и стиль | Lasmot +9 992
- Other places — after sign-in
ActivityPosts over the last 7 full days.
Post the most
ReachAverage views per post over all collected time. Channels with 20+ posts.
Most read posts
- OZON 505 675
- WILDBERRIES 358 936
- Канал про каналы 296 665
- Other places — after sign-in
EngagementReactions per 1000 views over all collected time. Channels with 50 thousand+ views.
Most engaging
NewcomersChannels whose first post came out in the last 45 days, largest first; the number is subscribers.
New channels of the topic
QUESTIONS AND ANSWERS
Frequently asked about the “Sales, shopping and discounts” category
How many MAX channels are in the “Sales, shopping and discounts” category?
The “Sales, shopping and discounts” category has 22 370 channels on MAX: it is the main topic for 16 352 and an extra one for 6 018. Together they have 15.2 M subscribers; 12 664 posted in the last 14 days.
Which channels in the “Sales, shopping and discounts” category are the largest?
By subscribers: OZON — 839 909, Ozon Travel — 582 836 and WILDBERRIES — 448 922. The full list is in the “Largest channels” ranking on this page.
Which channels in the “Sales, shopping and discounts” category are growing fastest?
Over the last 7 days the most subscribers were gained by Канал про каналы (+45 790), WILDBERRIES (+19 144) and Про одежду и стиль | Lasmot (+9 992).
What new channels have appeared in the “Sales, shopping and discounts” category?
New channels: 2 936 in 30 days, 1 200 in 14 days. The largest new ones by subscribers: Skidkolub (54 110), Скидки от Алинки (48 021) and Экономыч | Промокоды, Акции, Скидки (24 888).
How do I add my channel to this category?
We find and tag MAX channels ourselves. If your channel isn’t on datool.ru yet, add it on the “Add a channel” page. An owner who has verified the channel via the datool.ru bot chooses up to five topics for it in “My channels”.