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MAX CATEGORY
Fashion and beauty
The “Fashion and beauty” category has 22 345 channels on MAX with 6.3 M subscribers in total. In 14 days the topic’s channels published 260 022 posts (+4 %); new channels: 812. The largest are Алексей Жидковский, Pro_rush❤️ WB Обзоры. Стиль. Мода and Маникюр Ногти. Fastest growing: ИДЕИ НА НОВЫЙ ГОД, +31 319 subscribers in a week.
Updated 1 November 2026, 10:55
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Largest channels
- Алексей Жидковский 118 325
- Pro_rush❤️ WB Обзоры. Стиль. Мода 81 525
- Маникюр Ногти 76 386
- Other places — after sign-in
Fastest growing
Post the most
Most read posts
- Маникюр Ногти 152 833
- Pro_rush❤️ WB Обзоры. Стиль. Мода 122 110
- Алексей Жидковский 104 567
- Other places — after sign-in
Most engaging
New channels of the topic
QUESTIONS AND ANSWERS
Frequently asked about the “Fashion and beauty” category
How many MAX channels are in the “Fashion and beauty” category?
The “Fashion and beauty” category has 22 345 channels on MAX: it is the main topic for 17 596 and an extra one for 4 749. Together they have 6.3 M subscribers; 14 068 posted in the last 14 days.
Which channels in the “Fashion and beauty” category are the largest?
By subscribers: Алексей Жидковский — 118 325, Pro_rush❤️ WB Обзоры. Стиль. Мода — 81 525 and Маникюр Ногти — 76 386. The full list is in the “Largest channels” ranking on this page.
Which channels in the “Fashion and beauty” category are growing fastest?
Over the last 7 days the most subscribers were gained by ИДЕИ НА НОВЫЙ ГОД (+31 319), PRO SKIN club / Все о красоте, косметологии и с… (+22 848) and Про косметологию, красоту и женские секреты | D… (+21 274).
What new channels have appeared in the “Fashion and beauty” category?
New channels: 1 915 in 30 days, 812 in 14 days. The largest new ones by subscribers: ИДЕИ НА НОВЫЙ ГОД (36 962), Про одежду и стиль | Lasmot (21 233) and SkinCode — код идеальной кожи (11 083).
How do I add my channel to this category?
We find and tag MAX channels ourselves. If your channel isn’t on datool.ru yet, add it on the “Add a channel” page. An owner who has verified the channel via the datool.ru bot chooses up to five topics for it in “My channels”.