SubscribersHow many subscribers the channel has now. The wave shows subscribers at each point of the period. The change is against the start of the period.4 512▲ 150300.0 %+4 509 for the period
ViewsHow many views the posts published in the period have now. These are not views per day: MAX does not report how many views there were yesterday. The percentage is the change in the daily average: the current period is still running (today is not over yet), so it is compared with the previous one by pace rather than by total. “Was” is the whole previous period of the same length.798 390on posts of the period
ReactionsHow many reactions the posts published in the period have. The percentage is the change in the daily average: the current period is still running (today is not over yet), so it is compared with the previous one by pace rather than by total. “Was” is the whole previous period of the same length.7 285on posts of the period
MentionsHow many times other channels mentioned the channel: links and reposts, excluding advertising posts. The bigger the circle, the more mentions at that point of the period. The percentage is the change in the daily average: the current period is still running (today is not over yet), so it is compared with the previous one by pace rather than by total. “Was” is the whole previous period of the same length.61▼ 19.4 %was 76with a subscription
RepostsHow many times other channels reposted this channel's posts (excluding advertising posts). Reposts are also counted as mentions. The percentage is the change in the daily average: the current period is still running (today is not over yet), so it is compared with the previous one by pace rather than by total. “Was” is the whole previous period of the same length.28▲ 12.5 %was 25after signing in
Average post reachHow many views one post gets on average. Only posts older than two days are counted: views of fresh posts are still growing. Points with fresh posts are dashed with hollow dots: the reach of all posts right now, it will still grow.5 535▲ 2.9 %was 5 381after signing in
ERRWhat share of subscribers sees an average post: average reach ÷ subscribers × 100 %. The line shows ERR at each point of the period, the dashed line — ERR of the previous period of the same length. Points with posts younger than two days are hollow dots on the dashed end of the line.29.0 %▲ 0.1 ppdashed line — was 28.9 %after signing in
Engagement ERHow often readers react to posts: reactions ÷ views × 100 %. The tick on the bar is the previous period.2.80 %▼ 0.2 pp
Posts per dayHow many posts are published per day on average. Each cell is a point of the period: the darker, the more posts per day. The percentage is the change in the daily average: the current period is still running (today is not over yet), so it is compared with the previous one by pace rather than by total. “Was” is the whole previous period of the same length.4.3▼ 8.7 %was 4.7after signing in
Ad shareWhat share of the period's posts looks like advertising: erid labeling, ad links and other signs. The scale shows the ad load by the quality index thresholds: up to 10 % — low, up to 25 % — moderate, up to 50 % — high, above — very high. A growing share is marked red.3.9 %▲ 1.8 pp
TrendTop — subscribers at the end of each point of the period; bottom — growth per point: green means more subscribers, red means fewer. Above the growth chart — the biggest gain and the biggest loss. MAX does not report how many people subscribed and unsubscribed separately.
Audience growth
+4 504subscribers in the period
+2 700 biggest gain · 23 Oct 2026
Channel scoreA channel score from 0 to 100 made of five parts: audience, growth integrity, ad load, trust and calculation reliability. Each bar shows how many points the part earned out of its maximum. The index is recalculated every night; channels are compared with similar ones of the same category and size.
ReachHow many views the posts published at each point of the period have now (not views per day). The record is labeled; the point with today is paler — the day is not over yet. Average post reach — posts older than two days.
Views and reach
709 891views in the period▼ 6.7 %
Average post reach — 5 535 views (posts older than two days).
EngagementER — reactions divided by views, in percent — for the posts of each point of the period. The dashed line is ER for the whole period. The change is in percentage points against the previous period of the same length.
CitationsThe citation index (CI) shows how often and by which channels this channel is mentioned over the last 30 days, excluding advertising posts. The level is its place among similar channels. The line shows CI at each point of the period (for a week or month — the average over its days).
RhythmHow many posts are published on average in each hour of each weekday, Moscow time: the darker the cell, the more posts. “Best time” — the hours when posts older than two days have the highest average reach.
When and how much it posts
MonTueWedThuFriSatSun
036912151821
Best time:09:0018:00hours when posts get the highest average reach
FormatsWhat the feed is made of. Each post has one format, by priority: repost, video, photo, link, text. The bar and percentages show the share of posts of each format; on the right — average reach of one post of the format (posts older than two days), the small bar compares it with the most viewed format.
Post formats
100 posts
Reposts99 %6 168
Video2121 %7 513
Photos3838 %5 699
Links1212 %5 239
Text2020 %7 626
On the right — average reach of one post of the format.
PostsEach dot is a post in the period: horizontally — publication date, vertically — views, dot size — reactions, color — format. This shows hits, flops and how reach changes. For large channels, the 100 most viewed posts and an even sample of the rest are shown — no more than 1,500 dots.
Every post is a dot
Higher means more views, bigger means more reactions. Click a dot to open the post.
VideoPhotosOthersize — reactionsZoom with the + and − buttons, a pinch or Ctrl + mouse wheel; drag a zoomed chart to move it
SummaryTotals for the selected period: how many posts were published, how many views and reactions they have now and the average post reach. Views are the current views of posts published on those days, not views per day. The change is against the same span before the period, if statistics cover it.
Period totals
Click a metric to see it across the period below
Viewstoday — the day is not over yetPoints with posts younger than two days are pale and dashed: their views are still growing.
AdsWhat share of the period's posts looks like advertising: erid labeling, ad links and other signs. The detector is cautious, so the real share is usually higher. The scale shows the ad load by the quality index thresholds. Below — the average reach of an ad post and a regular post, and who the channel advertises (sites that ad links lead to).
What worksPosts of the period with the most views. The bar shows views relative to first place. The preview is the post's image; for a post without an image — the channel avatar. Views are the post's current count.
RhythmHow many posts were published each day of the period (pale bars) and the 7-day average (line): you can see whether the channel is speeding up or slowing down. Today is not over yet, so its average is calculated up to yesterday.
Posts by day
Pale bars are days, the line is the 7-day average: you can see whether the channel is speeding up or slowing down
Posts per day7-day average
Data updated at 20:39 Moscow time. Views are the current counts of posts published on those days; average reach counts posts older than two days.
How the quality index is calculated
Что такое МВШ и как они устроены МВШ расшифровывается как «малоразмерный воздушный шар». В сообщениях также встречается обозначение МРШ — «малоразмерный шар». По сути, это беспилотный свободный аэростат, который движется вместе с воздушными потоками. У него нет двигателя, пропеллера или турбины — только газовая оболочка, стропы и подвес с аппаратурой или грузом
Зачем их запускают
Военные воздушные шары — не новое изобретение. Ещё в Первую мировую их использовали для наблюдения и корректировки артиллерии. Во Вторую мировую Япония запустила свыше 9000 аэростатов с зажигательными устройствами в сторону Северной Америки — около 300 долетели, один взрыв в Орегоне убил шестерых человек. В годы холодной войны разведывательные аэростаты запускали для наблюдения за территорией СССР.
Сегодня МВШ могут выполнять несколько задач:
Радиолокационная приманка. Подвес с отражателем создаёт заметную для радара цель, отвлекая внимание ПВО.
Разведывательная платформа. Датчики и камеры позволяют собирать информацию, хотя устойчивая передача данных на землю не гарантирована.
Ретранслятор связи. Поднятая на высоту радиостанция расширяет зону прямой радиовидимости.
Носитель опасного груза. Взрывное или зажигательное устройство. Из-за зависимости от ветра точность доставки низкая, но сам факт наличия боевой нагрузки делает такие шары опасными.
Метеорологическая платформа. Гражданские зонды используют тот же принцип для измерения давления, температуры и влажности.
Главное преимущество МВШ — простота и отсутствие затрат энергии на удержание в воздухе. Главный недостаток — невозможность точно управлять маршрутом. Шар летит туда, куда его несут воздушные потоки, которые преимущественно идут с запада на восток.
Чем опасны и почему их сложно сбить
Сочетание небольшой радиолокационной заметности, низкой скорости и непредсказуемого маршрута делает МВШ непростой целью для ПВО. Полимерная оболочка без крупных металлических деталей отражает меньше энергии, чем самолёт. Дополнительные сложности возникают при отделении медленно движущихся объектов от фоновых отражений и атмосферных помех.
Однако тезис о полной невидимости для радаров неверен. Заметность зависит от размера, материалов, частоты излучения и конструкции подвеса. Современные станции способны обнаруживать некоторые малоскоростные объекты. А уголковый отражатель, наоборот, может существенно увеличить заметность — получается своеобразная воздушная обманка.
С перехватом тоже возникают трудности. Небольшую цель сложно сопровождать, а простое повреждение оболочки не всегда вызывает мгновенное падение — шар может терять газ постепенно. При этом подвес способен оставаться опасным и после разрушения оболочки.
Есть и экономический аспект: дорогая зенитная ракета и дешёвый воздушный шар — неравноценные по стоимости объекты. Но утверждение, что любой МВШ вынуждает ПВО расходовать ракеты, является преувеличением. Решение зависит от классификации угрозы и доступных средств поражения.
Чем МВШ отличается от беспилотника
Главное отличие — в характере движения. Беспилотник использует двигатель и может активно корректировать маршрут. Свободный аэростат следует за воздушными потоками. Высота, состояние атмосферы и тип оболочки определяют, как долго шар останется в воздухе. У МВШ нет запаса топлива или аккумулятора, который нужно тратить на полёт, — энергию потребляет только установленное оборудование. Но и точность доставки у него обычно низкая.
Что делать при обнаружении
Неизвестный воздушный шар с подвесом может быть опасен даже после падения. Контейнер нельзя вскрывать, переносить или пытаться обезвредить самостоятельно. При обнаружении подозрительного МВШ или его обломков следует отойти на безопасное расстояние, не приближаться и не трогать руками, а сразу сообщить по единому номеру 112.
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