SubscribersHow many subscribers the channel has now. The wave shows subscribers at each point of the period. The change is against the start of the period.110.0 %+0 for the period
ViewsHow many views the posts published in the period have now. These are not views per day: MAX does not report how many views there were yesterday.17▼ 66.5 %was 54
ReactionsHow many reactions the posts published in the period have.4▼ 64.5 %was 12
MentionsHow many times other channels mentioned the channel: links and reposts, excluding advertising posts. The bigger the circle, the more mentions at that point of the period.58▼ 18.3 %was 72with a subscription
RepostsHow many times other channels reposted this channel's posts (excluding advertising posts). Reposts are also counted as mentions.26▼ 2.3 %was 27after signing in
Average post reachHow many views one post gets on average. Only posts older than two days are counted: views of fresh posts are still growing. Points with fresh posts are dashed with hollow dots: the reach of all posts right now, it will still grow.14▲ 3.7 %was 14
ERRWhat share of subscribers sees an average post: average reach ÷ subscribers × 100 %. The line shows ERR at each point of the period, the dashed line — ERR of the previous period of the same length. Points with posts younger than two days are hollow dots on the dashed end of the line.127.3 %▲ 4.5 ppdashed line — was 122.7 %
Engagement ERHow often readers react to posts: reactions ÷ views × 100 %. The tick on the bar is the previous period.23.53 %▲ 1.3 pp
was 22.22 %
Posts per dayHow many posts are published per day on average. Each cell is a point of the period: the darker, the more posts per day.0.3▼ 46.8 %was 0.6
Ad shareWhat share of the period's posts looks like advertising: erid labeling, ad links and other signs. The scale shows the ad load by the quality index thresholds: up to 10 % — low, up to 25 % — moderate, up to 50 % — high, above — very high. A growing share is marked red.2.5 %▼ 1.8 pp
TrendTop — subscribers at the end of each point of the period; bottom — growth per point: green means more subscribers, red means fewer. Above the growth chart — the biggest gain and the biggest loss. MAX does not report how many people subscribed and unsubscribed separately.
Audience growth
0subscribers in the period
The number of subscribers did not change in the period
Channel scoreA channel score from 0 to 100 made of five parts: audience, growth integrity, ad load, trust and calculation reliability. Each bar shows how many points the part earned out of its maximum. The index is recalculated every night; channels are compared with similar ones of the same category and size.
The quality index has not been calculated yet. It appears for channels with at least 500 subscribers that post at least once a week, after a week of tracking.
ReachHow many views the posts published at each point of the period have now (not views per day). The record is labeled; the point with today is paler — the day is not over yet. Average post reach — posts older than two days.
Views and reach
17views in the period▼ 66.5 %
Average post reach — 14 views (posts older than two days).
EngagementER — reactions divided by views, in percent — for the posts of each point of the period. The dashed line is ER for the whole period. The change is in percentage points against the previous period of the same length.
Subscriber engagement
23.53 %ER = reactions ÷ views▲ 1.3 pp
Channel ERaverage for the period
CitationsThe citation index (CI) shows how often and by which channels this channel is mentioned over the last 30 days, excluding advertising posts. The level is its place among similar channels. The line shows CI at each point of the period (for a week or month — the average over its days).
The citation index has not been calculated yet: it will appear after the nightly calculation once other channels mention the channel.
RhythmHow many posts are published on average in each hour of each weekday, Moscow time: the darker the cell, the more posts. “Best time” — the hours when posts older than two days have the highest average reach.
When and how much it posts
MonTueWedThuFriSatSun
036912151821
Best time:09:0018:00hours when posts get the highest average reach
FormatsWhat the feed is made of. Each post has one format, by priority: repost, video, photo, link, text. The bar and percentages show the share of posts of each format; on the right — average reach of one post of the format (posts older than two days), the small bar compares it with the most viewed format.
Post formats
100 posts
Reposts99 %6 109
Video2121 %5 014
Photos3838 %5 705
Links1212 %5 320
Text2020 %6 298
On the right — average reach of one post of the format.
PostsEach dot is a post in the period: horizontally — publication date, vertically — views, dot size — reactions, color — format. This shows hits, flops and how reach changes. For large channels, the 100 most viewed posts and an even sample of the rest are shown — no more than 1,500 dots.
Every post is a dot
Higher means more views, bigger means more reactions. Click a dot to open the post.
VideoPhotosOthersize — reactionsZoom with the + and − buttons, a pinch or Ctrl + mouse wheel; drag a zoomed chart to move it
SummaryTotals for the selected period: how many posts were published, how many views and reactions they have now and the average post reach. Views are the current views of posts published on those days, not views per day. The change is against the same span before the period, if statistics cover it.
Period totals
Click a metric to see it across the period below
Viewstoday — the day is not over yetPoints with posts younger than two days are pale and dashed: their views are still growing.
AdsWhat share of the period's posts looks like advertising: erid labeling, ad links and other signs. The detector is cautious, so the real share is usually higher. The scale shows the ad load by the quality index thresholds. Below — the average reach of an ad post and a regular post, and who the channel advertises (sites that ad links lead to).
What worksPosts of the period with the most views. The bar shows views relative to first place. The preview is the post's image; for a post without an image — the channel avatar. Views are the post's current count.
RhythmHow many posts were published each day of the period (pale bars) and the 7-day average (line): you can see whether the channel is speeding up or slowing down. Today is not over yet, so its average is calculated up to yesterday.
Posts by day
Pale bars are days, the line is the 7-day average: you can see whether the channel is speeding up or slowing down
Posts per day7-day average
Data updated at 13:47 Moscow time. Views are the current counts of posts published on those days; average reach counts posts older than two days.
How the quality index is calculated
— О, вы меня ещё не знаете! — В самом деле. Кошевой, Слава. — Добрый вечер. — Почему? — Людмила Добрыйвечер. — А-ха-ха-ха, а это мой напарник. — Грач, Валерик. — Здрасьте. Х/ф «Королева бензоколонки».
Почему у Людмилы такая странная фамилия – Добрыйвечер? Вообще, почему у украинцев фамилии заметно отличаются от наших, создавая некоторый комический эффект: например, не Ковшов, как у нас, а просто Ковш?
История тянется от Запорожской Сечи, где фамилии часто возникали из прозвищ, данных за характер, привычки или внешность. Русские же фамилии закреплялись по имени отца (как Иванов) или профессии (как Кузнецов), что делало их более формальными и единообразными.
Украинские фамилии отражали реальные черты предков, именно поэтому Людмила и получила фамилию очень вежливого пращура. Помимо Добрыйвечер, есть ещё и Добрыйдень или Непийвода (прадед явный трезвенник был). Впрочем, по профессии тоже давались фамилии, но, опять же, в другой форме, не как у нас: Швець, например – нет, это не портной, как могло бы показаться, а сапожник. Пасичник – занимался пчеловодством. Ну, и так далее.
Кстати, в фильме у водителя очень подходящая ему фамилия Кошевой. Происходит она от тюркского «кош», что означает группу людей в процессе движения – ну как не провести параллели с пассажирами автобуса?
Звал он себя перелётною птицей: „Был, — говорит, — я теперь за границей...“ Н. А. Некрасов, «Саша».
Отчего же перелётные птицы на юг улетают, иль они не патриоты? А если улетели, то почему назад возвращаются, будто их ностальгия мучает? Давайте подумаем, давайте порассуждаем...
На юга птицы летят совсем не из-за холода, как можно подумать, а, в основном, по причине голодухи. И короткого светового дня тоже.
Насекомые, которыми летуны питаются, либо на зиму гибнут, либо в спячку заваливаются, а схроны их птичкам добыть трудно. Вот и недоедают. Они бы, может, и нашли чем пообедать, да темнеет рано, не успеть собрать нужное количество еды. Вот и приходится улетать на южные направления, где еды навалом. Но! Если пищи будет в достатке, часть популяции может и остаться зимовать. Осенью 1939 года в Московском регионе был огромнейший урожай рябины, и настолько он был значительным, что дрозды-рябинники остались зимовать, и это несмотря на лютейшие морозы аж до -44 °C!
Ну ладно, улетели они на юг, где кормят хорошо. Ну и оставались бы там, назад зачем возвращаться? А дело вот в чём.
Во-первых, конкуренция. Местные птицы, да плюс понаехавшие — к концу зимы сжирается всё. А у нас паразитов и хищников поменьше, птенцам проще выжить.
Во-вторых, это зимой в наших широтах еды мало, летом же происходит взрывной рост количества всяких жучков-паучков, ну вы и сами это замечали, поди.
В-третьих, летом у нас день длиннее и собирать пищу гораздо удобнее. Вот и получается, что причины перелётов вполне себе прозаичны и просты, так что не следует птичек в иноагенты записывать.
P. S. Не люблю Некрасова: он умудряется даже в самом светлом найти ложечку дерьма и начинает по этому поводу ныть и нудеть, нудеть и ныть.
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